Condo Hype

This morning, I was sitting on the bus minding my own business. I have to mind my business in the mornings. I don’t have the brain cells to mind anyone else’s. I remember smiling absently at a grandmother with two children in tow. But there I was going down Seymour, and I saw a bunch of people with giant placards. The grandmother noticed them too. Her head craned to read the signs.


At first I thought, “Oh. Protesters.” But then I read the placards: “I (heart) downtown!” “Condo Living Is Good Living!” “Vancouver Rules!” “The Beasley!” And my head exploded.


They were being paid to put on a show in celebration of one of the downtown condo developments. Probably they were professional actors. Maybe not. But they were smiling and waving their signs (which all matched perfectly, BTW).


Before I could think, I said, “I think my irony meter just broke.” Which is why I try not to talk in the mornings. My inner monologue is all right in some contexts, but not others.


“What does that mean?” asked the elder of the two children-with-grandmother.


I mentally kicked myself. Don’t freak out children on the bus! “Erm. It means that I just never thought I would see that. I never expected it see it.”


He was unimpressed. “Oh.”

I am thinking the real estate market is teetering in It-could-never-happen-here Vancouver. Because paid “I love condos” placard-wavers? Everybody knows, you only have to pay them if there’s no real enthusiasm.

8 Comments to “Condo Hype”

  1. By Duncan, June 24, 2008 @ 11:26 pm

    Stop. Just….stop. That is crazy. Those are crazy shenanigans. I think my irony meter just broke as well.

  2. By Arwen, June 25, 2008 @ 12:04 am

    Do you mind if I point this post out to the bears? Like … you know… condohype? Because this is wacked out.

  3. By Gecko Bloggle, June 25, 2008 @ 12:17 am

    We should get them, and the dancing guy from Kingsway for the ROSES! $9.99/Doz! place, and any number of PizzaPizza! dancers to surround them.

    Dance-off!

    And for the record, my captcha words below the comment are Barbizon Nervous, which is nicely surreal to think about.

  4. By Liz, June 25, 2008 @ 6:58 am

    Duncan, we can wait in the irony repair lineup together.

    Arwen, point it out, by all means.

    Mr Bloggle, if they’d compete for the sake of the ten bucks or whatever they’re being paid, we’d get us some free market fun! And Barbizon Nervous? Weren’t they a band that did Spandau Ballet covers?

  5. By rachel, June 25, 2008 @ 8:03 am

    Hey, those people are just lucky to have JOBS, in these trying times! And I’ve got the word “mortgage” in my Capcha. I always spell that wrong in real life, and I’ve been told I pronounce it wrong as well.

  6. By stephanie, June 25, 2008 @ 11:45 am

    That’s the only way to love condo development, is to get paid for it.

  7. By condohype, June 25, 2008 @ 6:03 pm

    It was only a matter of time before the condo hype machine deployed this kind of stunt. It’s rather inexpensive and if done right, it can score a photo and caption in the local papers. It’s so cheap compared to the cost of buying an ad, I’m surprised more condos haven’t done it. (Rumour has it that the Ginger suites off Main had geishas on site at launch, though I haven’t been able to confirm.)

    Good post Monkeypants.

  8. By Liz, June 25, 2008 @ 8:23 pm

    Rachel, for what I suspect they were being paid? They should probably have second jobs, especially in these trying times!

    Stephamie, my thoughts exactly.

    Condohype, I hadn’t heard about the Ginger Geishas. It’s cheap, but it was so obviously staged that I wondered how effective it really was.
    Thanks for stopping by, too.

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